ABOUT PROSIRA

Helping Brands Grow

We combine strategy, media planning, media buying and performance marketing to drive measurable business growth.

✦ Who We Are

Prosira Adtech Pvt. Ltd., formerly known as Great Media, is a next-generation, data-driven media planning and buying company founded by Sshashikant Paanchal and Vijayant Saini. We empower brands with intelligent media strategies, precision audience targeting, and seamless execution across India and global markets—helping businesses build visibility, strengthen market presence, and achieve measurable growth with optimized media investments and meaningful ROI.

✦ What We Do

Integrated Media Planning — Audience research, media mix optimization, and reach & frequency planning aligned with business objectives.

Digital & Traditional Media Buying — Efficient buying across digital, TV, print, radio, outdoor, and integrated platforms backed by strong negotiation leverage.

ROI-Focused Media Execution — Campaign execution designed to maximize visibility, engagement, and measurable return on advertising investment.

Prosira Adtech Pvt. Ltd. team collaborating on campaign strategy

✦ How We Work

Our approach is rooted in insight-led planning and transparent media buying, ensuring every media rupee delivers value.

Audience & Data-Led Strategy — We analyze audience behavior, market trends, and performance data to build precise media strategies.

Smart Buying & Optimization — We negotiate optimal media placements and continuously optimize campaigns using real-time performance insights.

Measurable Outcomes & Reporting — Every campaign aligns with clear business objectives, supported by transparent reporting & measurable ROI tracking.

Our Core Values

Integrity

Honest partnerships built on trust

Innovation

Creative solutions that stand out

Excellence

Quality in every deliverable

Results

Measurable outcomes that matter

Our Purpose

Guided by Vision & Mission

Our Vision

To become a leading media planning & buying agency known for innovative advertising solutions, transparent media investments, and measurable brand growth.

Our Mission

To deliver result-driven media planning and buying through data-led strategies, smart audience targeting, and performance-focused advertising that maximizes ROI.

Our Strength

The People Behind Your Success

A powerhouse team combining strategy, creativity, media expertise, and execution excellence.

10+ Professionals

Expert team of strategists, creatives, and media specialists

View Team →

6+ Industry Recognition

Multiple awards for media excellence and campaign success

Proven Track Record

1503+ successful marketing and brand campaigns delivered consistently across diverse industries

100% Client Satisfaction Rate

A strong long-term partnerships built on trust and results

Ready to Partner with Prosira?

Let's discuss how we can help transform your brand with our comprehensive advertising and media solutions.